The fact that kawaii characters are opening on the fashion world by collaborating with more or less famous brands is not new. This time, it’s the turn of Sentimental Circus, the San-x circus animals that have won our hearts since their first appearance (and the hearts of many kawaii-girls of a certain age). And the result of their first fashion collab is truly remarkable!
In Japan they are now almost an institution and now they are appearing in our continent as well. We’re talking about cat-cafes (or neko-cafes), the peculiar venues where, between a mug and a good book, you can spend a few hours in the company of cats.