With the new Puma x Hello Kitty collection sport becomes kawaii

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If you love sports and you are always looking for kawaii sportswear, you will not have to search far and wide in stores anymore. In fact, Puma released a new limited edition collection in collaboration with Hello Kitty. And it’s so cute that even coach potatoes like us now want to exercise!

Puma x Hello Kitty
©Puma/Sanrio

At the center of the collection, there are the fantastic red and white sneakers all studded with the inimitable face of Hello Kitty. They were created to celebrate the fiftieth anniversary of the iconic Puma Suede, the model launched by the brand in 1968. This is only the first of the 50 exclusive models that Puma will launch in 2018 for the important milestone. The Hello Kitty Puma Suede are available in both women and children sizes.

  • Puma x Hello Kitty
    ©Puma/Sanrio

  • Puma x Hello Kitty
    ©Puma/Sanrio

Obviously, there are also clothes and accessories to match with the shoes. The collection in fact includes a cute sweatshirt, a pair of sports trousers, a hat, a backpack and a practical gym bag to bring everything you need to train at your fingertips.

  • Puma x Hello Kitty
    ©Puma/Sanrio

  • Puma x Hello Kitty
    ©Puma/Sanrio

  • Puma x Hello Kitty
    ©Puma/Sanrio

The Puma x Hello Kitty collection is available in Puma online shop and in sportswear stores starting from February 8th. Ready to train?

By Alessandra 0
By Alessandra
Copywriter by chance and graphic designer by passion. She deals with all aspects of the blog: content, design, technical side, social media managing.
Last update: 19 February 2018
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