Just in the month in which falls the chocolate week (from 10th to 16th of October) and Eurochocolate (from 14th to 23rd of October in Perugia), San-x presents its new character: Chocopa!
Chocopa is a panda greedy of chocolate. Eating a lot of bars of chocolate, he discovers that his white coat is slowly turning brown, up to transforms him into… a bear! Apparently, says the tagline of the new line, with a panda and the chocolate you get a bear!
For the launch, the traditional set of blocks and writing paper, pens, pencil cases and plush accessories will be sold.
So, do you like Chocopa? Surely, he and I have one thing in common: we go crazy for chocolate!